Posted by Dominic M | A Ballin' Lifestyle, Food/Drink

By November 2020, Austin restaurants had learned something they probably never expected to learn:

How to operate during a pandemic.

That didn’t mean things were easy.

Far from it.

But after months of restrictions, closures, takeout-only periods and constantly changing rules, Austin’s restaurants were becoming experts at adapting.

One of the clearest examples was La Barbecue.

The legendary East Austin barbecue restaurant had built its reputation around long lines, limited availability and an almost ritualistic barbecue experience.

COVID-19 changed that.

Instead of relying on the traditional long-line model, La Barbecue adapted its ordering system and made barbecue more accessible through preorders and other changes.

It was another example of how the pandemic forced Austin businesses to rethink things that had previously been considered part of their identity.

November also brought new food concepts.

Bom Bakeshop entered Austin’s food scene with mochi doughnuts, giving the city a new take on the increasingly popular chewy, gluten-free treat.

A new wine tasting room from C.L. Butaud and Wine for the People was also preparing to open, focusing on Texas-grown and Texas-produced wine.

That was an important reminder that Austin’s food culture wasn’t simply about surviving.

People were still creating.

They were still opening businesses.

They were still experimenting.

Even during a year when opening a restaurant might have seemed completely insane.

November also brought a new kind of restaurant concept: ghost kitchens.

Krispy Rice Sushi arrived as a delivery-focused option, offering sushi items built around crispy rice.

Ghost kitchens became increasingly important during the pandemic because they didn’t depend on traditional dining rooms.

For customers, the experience was simple:

Open the app.

Order food.

Wait for the delivery.

Eat at home.

For restaurants, the model offered another way to reach customers without relying entirely on a physical dining room.

And that was becoming increasingly important as COVID cases continued to rise.

Thanksgiving presented another challenge.

Normally, Austin restaurants would be preparing for large family gatherings, holiday parties and busy dining rooms.

In 2020, many restaurants were instead offering takeout meals, family packages and holiday specials.

The traditional Thanksgiving dinner was becoming something people could pick up and eat at home.

Austin’s food culture had always been heavily connected to social experiences.

The pandemic forced those experiences into people’s living rooms.

Even the way people discovered restaurants changed.

Instead of hearing about a new restaurant because friends had eaten there or because they walked past it downtown, people were finding restaurants through delivery apps, social media and online ordering.

November also demonstrated how vulnerable Austin’s nightlife remained.

The city had a huge population of restaurants and bars that depended on people coming downtown, attending events and staying out late.

Those customers weren’t coming back in the same numbers.

For some businesses, that was an inconvenience.

For others, it was an existential threat.

Yet the restaurant industry continued to demonstrate remarkable creativity.

Barbecue restaurants developed preorder systems.

Restaurants created family meals.

New delivery-only concepts appeared.

Restaurants developed outdoor dining.

Businesses created new holiday packages.

And Austin customers increasingly learned that supporting a restaurant could mean something as simple as ordering dinner.

Looking back, November 2020 was less about a particular restaurant opening or one huge event.

It was about adaptation.

The Austin restaurant industry was learning how to survive under conditions nobody had planned for.

And while many businesses wouldn’t make it through the pandemic, the ones that did helped shape the restaurant culture Austin would have after COVID.

The city was changing.

But the appetite wasn’t going anywhere.

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